In April, as the highland breezes carried the rich scent of red basalt soil, the Wacontre family temporarily set aside our lines of code and strategic plans to embark on a special journey: returning to the coffee capital of Dak Lak.
This was more than just a typical sightseeing trip; it was a soulful retreat to rediscover the authentic values of connection. Moving away from luxury resorts, we chose to journey together through winding roads, visit a colleague’s family home, and explore the majestic beauty of the Central Highlands—to understand and bond with one another more deeply than ever before.
Visiting a Colleague’s Home – When “Colleagues” Become “Family”
The most emotionally resonant part of our journey was the moment the entire team stepped into the family home of one of our Wacontre members. Instead of a formal reception, we were greeted with a warmth and intimacy that felt like children returning home after a long time away.


Under the shade of lush green coffee trees, we gathered around a rustic table to enjoy authentic highland delicacies: charcoal-grilled chicken, bamboo-tube rice (Com Lam), and the rich, traditional flavors of local wine (Ruou Can). The laughter echoed across the porch, and the stories of childhood and the land where our colleague grew up allowed the professional distance of the office to completely dissolve. At Wacontre, we believe that understanding each other’s roots and stories is the strongest foundation for building trust and empathy in the workplace.
Exploring Dak Lak – From Cultural Heritage to Majestic Nature
Our journey continued with diverse experiences, ranging from global human knowledge to the awe-inspiring power of nature:
- The World Coffee Museum – A Hub of Inspiration: As a team that values creativity and heritage, Wacontre spent time exploring the unique architecture of the World Coffee Museum. Here, we didn’t just learn about the history of the coffee bean; we felt the immense pride of the people of Dak Lak. This artistic and serene space sparked fresh ideas and creative inspiration in every team member for our upcoming projects.
- Conquering Famous Landmarks: Dak Lak welcomed us with the majestic beauty of the Dray Nur and Dray Sap waterfalls. Standing before the roaring white curtains of water and listening to the thunderous sound of the forest, all the stress and pressure of deadlines seemed to vanish. We took commemorative photos, hiked through the forest together, and enjoyed a complete “soul reset.” These shared moments—navigating steep paths or marveling together at a breathtaking view—were when our team spirit shone the brightest.


The Value of Connection: Strength through Understanding
The 2026 Dak Lak trip left invaluable lessons for Wacontre’s corporate culture:
- Empathy for Partnership: Visiting a colleague’s home allows us to see the most authentic aspects of one another, fostering deep empathy that translates into better collaboration.
- Expanding Worldviews: Visiting museums and historical landmarks enriches our team’s life experience and multidimensional thinking—essential qualities for consultants and creators.
- Sustainable Energy Regeneration: Immersing ourselves in nature is the ultimate way to reduce stress and reignite a passion for work after intense projects.
Conclusion
We bid farewell to Dak Lak with tanned skin and luggage full of local gifts, but the most precious thing every Wacontre member brought back was a significantly strengthened bond. The journey to the highlands has concluded, but the warmth from our colleague’s kitchen fire and the tight-knit connection of the team will be the powerful motivation driving us to conquer new heights in 2026.
Wacontre – Not just colleagues, we are family!